lululemon x JunkHouse

Client
lululemon

Agency
Dmajor Korea, Seoul

My role
Global Creative Director

Project description
For the opening of lululemon’s first flagship store opening in Asia, we developed a design concept and cooperated with “JunkHouse”, one of Seoul leadings street artist. Drawing inspiration from objects in the city, JunkHouse often creates street art and doesn’t limit her artistic expression to galleries and blank canvasses. She painted the massively inspiring 3-storey mural at the new store.